Campaign Management teaches students the practice and theory of political campaigns. The course discusses the tactics necessary to run successful campaigns, covering topics like polling, data analytics, micro-targeting, going negative, and effective messaging. In addition, the course features many local and national experts to share their real world experiences.
The course is taught by Professor David Buhler, who brings decades of experience working in politics and policy.
This is the capstone course for the Campaign Management Minor and is taught every fall semester, but students of all majors and minors are welcome to register for the course.
Students can also receive internship credit for their campaign work by registering for a local internship (HNKLY 4900).
"The best political thinkers of the rising generation have been shaped by the Hinckley Institute through important experiences like the campaign management course."
"Other campaign classes taught me about what campaigns were. The campaign management class at the University of Utah taught me how to run one."